About ALEXANDER BÄCKLIN

Alexander is part of the sales team at Cure and is passionate about doing good business. When not helping clients with influencer marketing-strategies, he's spending most of his time with family and friends, watching sports or doing sport activities.

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SUCCEEDING WITH INFLUENCER MARKETING FOR A DURABLE PRODUCT

Historically, people tend to associate influencer marketing primarily with traditional B2C marketing, where consumers generally seek out goods and services based on an immediate need, and make purchases more quickly, without too much research and due diligence. Today influencer marketing is being used in various contexts, whether it’s about recruitment, [...]

By |2019-10-21T12:05:38+00:00March 16th, 2019|INFLUENCER MARKETING, STRATEGY|0 Comments