BRAND STRENGTHENING ACTIVITIES
The true value of influencer marketing doesn’t lie in the aesthetic appeal or the audience extension, but in the brand advocacy it offers you. In a competitive marketplace, people buy into people and 92% of consumers trust influencer marketing more than traditional advertising. By working with influencers you’re reaching your target audience via a persona they already trust, relate to and rely on. This invaluable digital pedestal gives brands the opportunity to share their message in a way that gets heard; whether you’re here to create awareness, shift perceptions or build loyalty, influencer marketing can turn up the volume on your brand.