About JULIA ARHEDEN

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So far JULIA ARHEDEN has created 12 blog entries.
  • Influencer Marketing for Different Beauty Segments: What Brands Need to Know

INFLUENCER MARKETING FOR DIFFERENT BEAUTY SEGMENTS: WHAT BRANDS NEED TO KNOW

For beauty brands looking to capitalize on the power of influencer marketing, understanding the nuances of each beauty retail segment connected to the influencer sphere is key. Because when it comes to influencer marketing, different segments require unique strategies. In this article, we outline some of the differences (and similarities) [...]

By |2023-10-26T09:30:00+00:00April 27th, 2023|INFLUENCER MARKETING, STRATEGY|
  • influencer-marketing-in-house

THINGS TO CONSIDER WHEN YOU DO INFLUENCER MARKETING IN-HOUSE

Influencer marketing has become a critical component in many companies' marketing mix. As brands increase their budgets, they must decide on the best approach to manage this powerful channel in order to achieve optimal effect. Many companies choose to collaborate with an influencer marketing agency while others choose to do [...]

By |2021-11-22T12:20:51+00:00March 18th, 2019|