Thursday, June 13th | 09.00-09.45 (CEST)

Kickstart your morning with an inspiring webinar where Cure Media & Nepa will present the unique method we have developed together to measure the impact of influencer marketing.

Today, last-click conversions account for only 20% of the total sales generated by influencer marketing, meaning you’re missing out on 80% of the value if you’re not using the right measurement methods for campaign results. Carolina Stubb from Nepa will together with Cure Media share insights, methods and show you concrete examples. We will deep dive into why it’s more important to measure the overall impact and brand influence than last-click.

You will gain a unique insight into how to maximize your media mix, measure the impact of influencer marketing, and how to justify investments in the channel.

You’ll learn about: 

• How to measure Influencer Marketing and its impact
• How to integrate Influencer Marketing into the overall media mix for maximum effect
• How to use Cure Media’s and Nepa’s unique measurement method

… and much more!

Speakers: