Few people have had as many conversations with the minds behind the Nordics’ most successful retail and e-commerce brands as Björn Påhlman Spenger. 

As the host of Framtidens E-handel, one of the Nordics’ biggest business podcasts, he’s sat down with top founders, CMOs, and retail leaders to uncover what really drives growth in a rapidly changing landscape. 

In this episode, we flip the script and turn the mic on Björn to hear what he’s learned after hundreds of interviews: the common traits of those who win, the pitfalls that hold brands back, and where he believes the future of retail and e-commerce is headed. 

Tune in to learn:

• What top-performing e-commerce brands have in common
• The biggest mistakes retailers make (and how to avoid them)
• How shifting consumer behaviour is shaping the next wave of retail 

A conversation about growth, mindset, and the power of staying close to your customers in an industry that never stands still.