#E153 – Inside ASKET’s Mission to Redefine Fashion and Consumer Behaviour

ASKET is on a mission to slow down fashion by creating a permanent collection of timeless essentials and rethinking the way we produce, consume, and value clothing.
153 ASKET
PODCAST18 min | Season 1 | Episode 153
Play on iTunes

In this episode, Jonatan Ehn, Chief Commercial Officer at ASKET, joins us to explore what it means to grow a brand rooted in values without compromising on impact or ambition.

Tune in to learn:
18 min | Season 1 | Episode 153
How ASKET balances commercial goals with conscious consumption
What’s fuelling growth without seasonal drops or sales
The story behind their Golden Egg-winning campaign, The Timeless Experiment
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