What services does Cure Media offer?

We help brands turn cultural insight into creator-driven growth, from strategy and creator selection to content, activation and performance. From always-on creator partnerships and UGC to seeding, events and campaign rollouts. All connected, measured and optimised through our proprietary platform, ME.

Who do you work with and in which markets?

We partner with leading consumer brands across beauty, fashion, FMCG and lifestyle. With teams across Europe, we combine local market understanding with the ability to scale across multiple markets.

How do you build and scale creator-led campaigns?

We combine data, creator performance and real-time signals to identify the right creators, shape content and optimise continuously. Our platform connects everything end-to-end, ensuring control, compliance and consistency across markets, including local regulations and approvals, making it possible to scale with confidence.

What’s the difference between creator marketing and influencer marketing?

Influencer marketing is often campaign-based. Creator marketing is about building long-term relevance through creators, moving from one-off collaborations to structured, always-on creator ecosystems that drive both brand and business impact.

How should brands approach creator marketing today?

Treat it as a core growth channel, not a campaign. The brands that win build always-on creator ecosystems, grounded in insight, integrated across channels, and continuously optimised over time.

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The path to brand growth

Define your target audience and set the right KPIs. We build a data-drive plan tailored to your brand goals.

Our approach

Cultural relevance and impact starts with the strongest insights

Our approach

The creators with the strongest performance and brand fit

Our approach

Empower creators with the right brief and tools to maximise impact

Our approach

Consistently. Continuously. Relentlessly. Measure and follow up.

Our approach

Understand what works and why to repeat and scale across time and markets.

Our Approach

Campaign hub - our platform for growth

Our proprietary data- & analytics platform powers creator identification, creative & creative & growth insights generation and content performance. Thousands of campaigns and creators at our fingertips.

Explore the platform

AI-driven algorithms pair your brand with the creators most likely to deliver real impact—before the campaign even goes live.

A data-driven approach helps organizations make accurate and informed decisions.

AI-driven algorithms pair your brand with the creators most likely to deliver real impact—before the campaign even goes live.

#E173 – From Broadcast to Participation: The TikTok Shift

In this episode of Inside the Creator Economy, we sit down with Elin Palmelius from TikTok Nordics to unpack what’s actually changing – not just on the platform, but in how brands think about creativity, audiences and growth.

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Spotify

#E173 – From Broadcast to Participation: The TikTok Shift

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Guest: CHinny, Guest 2 , Guest 3, Guest 4, Guest 5

Influencer Marketing Is Dead - Unless You Do This

Everyone’s claiming the creator economy bubble has burst. We unpack why most campaigns flop, what’s actually working in 2025, and the one shift that separates the winners from the wannabes.

This is Previous Episode AAA

#E172 – 5 Things We Can’t Stop Talking About Right Now

#E171 – Building a Beauty Brand Through Culture with Roger Dupé

#E170 – Inside the Male Beauty Shift with Jonna Oteiza

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Creating the bonds that makes brands grow.

Northen europe's leading creator marketing company. Northen europe's leading creator marketing company.

Proven growth record. Award-winning creativity

Unleashing the creative power of culture & insights

The path to brand growth

Cultural relevance and impact starts with the strongest insights

The creators with the strongest performance and brand fit

Empower creators with the right brief and tools to maximise impact

Consistently. Continuously. Relentlessly. Measure and follow up.

Understand what works and why to repeat and scale across time and markets.

Fashion AAA Fashion AAA Fashion AAA

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Social Media

Campaigns that create growth

Campaign hub - our platform for growth

#E173 – From Broadcast to Participation: The TikTok Shift

Ahead of the curve

Action needed: Confirm your logos and favicons by måndag 24 november 2025

Action needed: Confirm your logos and favicons by måndag 24 november 2025

Action needed: Confirm your logos and favicons by måndag 24 november 2025