---
title: "#E166 – Snapchat’s Comeback & The New Rules of Real Connection"
description: Snapchat is back. Snap’s Per Christian Strand Teslo explains Gen Z behavior, private connection, creator influence, and AR/AI lens trends shaping social success in 2026.
---

[Creator Marketing Podcast | Inside the Creator Economy by Cure Media ](https://www.curemedia.com/insights/podcasts)

# [#E166 – Snapchat’s Comeback & The New Rules of Real Connection](https://www.curemedia.com/insights/podcasts/e166-snapchats-comeback-the-new-rules-of-real-connection)

 Written by [Mollie Aamisepp](https://www.curemedia.com/insights/podcasts/author/mollie-aamisepp) | Dec 9, 2025 11:00:00 PM

[View full post](https://www.curemedia.com/insights/podcasts/e166-snapchats-comeback-the-new-rules-of-real-connection)

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