About HOLLY MORRAN

As Cure Media's Marketing Manager for the UK, Holly is relieved to finally have an excuse for how much time she spends on Instagram. When she isn't glued to her favourite influencers' feeds, Holly is an enthusiastic patron of the London brunch scene and a lover of all things theatre.
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5 TRENDS SHAPING INFLUENCER MARKETING IN 2023

The good news: influencer marketing remains one of the most powerful marketing tools at your disposal. In fact, by 2025, researchers estimate that the channel will reach another all time high with investments totalling $24 billion. Why? Because consumers want it